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Truly dangerous to look up anything in an old film exhibitors' journal, because I quickly get caught up in just how cool the ads were.
E.g. this funny campaign imagining the CAPTAIN BLOOD editors agonized at having to cut any of it.
Anton Grot sketches for CAPTAIN BLOOD (1935) versus shots in the finished film. #TCMParty
One of my favorite ads from CASABLANCA's promotional campaign, showing a projectionist still loving it from the booth... for the 15th straight week. #TCMParty
Not a very good film if I remember correctly, but this trade ad for THE LADY AND THE MONSTER does a swell riff on Charles Allan Gilbert's "All Is Vanity."
A trade ad for the announced pre-Code adaptation of THE GLASS KEY—entitled GRAFT and starring Gary Cooper—which was never made. #NoirAlley
"I give thanks every day for working in pictures. It's a crazy business, but it's exciting." —birthday girl Una Merkel
1931 movie theater designs by Nat Karson for "Remodeling the Period Style into the Ultra-Modern":
Portraits of MGM stars by Vincentini for the studio's big 1929-30 releases announcement in Exhibitors Herald World:
Garbo
Gilbert
Keaton
Crawford
Feodor Chaliapin Jr. in MOONSTRUCK vs. his father, the celebrated basso profundo, as Don Quixote. #TCMParty
Some old Hollywood bat ladies for the Halloween season:
Virginia Bruce
Nancy Carroll
Mae West
Lilian Bond