If researchers don't engage with the public, those with other agendas will fill the information gaps - often with attention-seeking & damaging misinformation. But we can't just drop experts in during crises - trust needs bidirectional interaction and time.

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Get advice from experts when designing your anti-wombat virus. Of course, these days everyone claims to be an expert, can you spot who is a real and who is just a wombat in a lab coat?

🙏 for starting 3/3

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